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BMW India placed highest position in Sales Satisfaction and Customer Satisfaction

21 March, 2014
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BMW India positioned most elevated in Sales Satisfaction and Customer Satisfaction with After-bargains Service in the Indian extravagance auto portion in both J.d. Power Asia Pacific Sales Satisfaction Index Study 2013 and J.d. Power Asia Pacific Customer Service Index Study 2013.

This was the first year that the extravagance auto business was incorporated in the overview and the honors function was held at Shangri-La's Eros Hotel in New Delhi on 11 March 2014.

BMW India placed highest position in Sales Satisfaction and Customer Satisfaction

On receiving the awards, Mr. Philipp von Sahr, President, BMW Group India said, “BMW India is committed towards being the leading luxury car company with ‘Delighted Customers’, ‘Strong Partners’ and most important ‘Sustainable Leadership'. We are incredibly proud that BMW India has ranked highest in Sales Satisfaction and Customer Satisfaction in the Indian luxury car segment. As the strongest and the most trusted automotive brand in India today, BMW India will continuously focus on setting new benchmarks in the luxury car market. We offer our customers an unparalleled luxury experience with exclusively authentic premium products, world-class dealerships and high quality after-sales services.”

BMW India placed highest position in Sales Satisfaction and Customer Satisfaction

The J.D. Power Asia Pacific 2013 India Customer Service Index (CSI) Study, despite any precedent to the contrary measures after-deals experience fulfillment independently in two portions – extravagance and mass business, measures fulfillment around extravagance vehicle holders who visit a sanctioned dealership administration habitat for support or repair work between the initial 12 to 24 months of possession. General client fulfillment is measured on a 1,000-point scale, with a higher score demonstrating higher fulfillment.

General extravagance client fulfillment with their dealership administration experience midpoints 876 in 2013. BMW positions most noteworthy around extravagance marks in client fulfillment with a score of 892. BMW performs especially well in the administration counsel element. The 2013 India Customer Service Index Study for the extravagance portion is dependent upon assessments from 238 vehicle holders.

By Shailendra
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